The 6th  Annual American Marketing Association’s Western Regional Conference is Here!

Hello AMA’ers! Please join us for the 6th Annual American Marketing Association’s Western Regional Conference sponsored by the UNLV AMA Chapter, Friday - January 25th and Saturday - January 26th, 2019

Total number of spots is limited, so sign up today.

4 Big Benefits for your AMA Chapter:

1. This conference is a perfect warm up for the upcoming American Marketing Association’s International Collegiate Conference.
2. It is a value-added team building interactive event that you can offer to your members.
3. It is one more event for you to include on your Annual Report.
4. This is great chance to learn form and compete against some of the American Marketing Association’s most successful chapters
5. And it’s free for AMA Chapters.

Market Ambitiously!

Eight Great networking opportunities – Your chapter can sign up for any or all of the activities

Friday – Optional

  1. The UNLV Western Regional AMA Conference Sales Competition - Sales Competition offers the opportunity for students to sharpen their sales skills in a highly competitive environment and provides a venue to network with business professionals, peers and, sales faculty. The sales completion is held as a two round event. Below is a description of the two rounds. To be held, January 25th FRIDAY AFTERNOON

Saturday

  1. The UNLV AMA Marketing Chapter Feud. A fun competition designed after the popular game show, Family Feud. Your team of 1-4 members will be asked a series of marketing related question for which your team will need to determine the most popular answers.

  2. The UNLV AMA Marketing Strategy Competition (similar format as the Marketing Strategy competition held at the AMA International Collegiate Conference), using digital technology. It is a great warm up for teams headed to the conference, and great opportunity to participate for those students not in the national competition.

  3. The UNLV AMA Marketing Analytics/Math Competition designed to test your team’s skills to analyze marketing data.

  4. Branding Competition - A Strategy based competition that is designed to allow students to combine their Marketing, analytic, and creative skills to reposition a current brand or create a new brand for an existing company. Your team of 4-6 members will be required to use existing marketing and competitive data to identify and design the best branding strategy for a company.

  5. Perfect Pitch (similar format as the Perfect Pitch competition held at the AMA International Collegiate Conference), using digital technology. It is a great warm up for teams headed to the conference, and great opportunity to participate for those students not in the national competition.

  6. Forecasting Competition – you will be given the data on a local company that needs your help in forecasting ridership and sales.

  7. AMA Trivia Quiz – This is a fun marketing and business trivia contest for students. The skills are similar to those needed for “Trivial Pursuit” and “Jeopardy.” This competition is always great fun.

For more information, contact UNLV AMA President Demetri Philippou at philippo@unlv.nevada.edu or Faculty advisor - Jack Schibrowsky at John.schibrowsky@unlv.edu 702.769.4476 (cell). We hope to see you all there!